I have used GTM for a few years in many projects because it provides the ability to manage all website tags without updating production. This is very helpful if you have middle or big-sized projects and can’t update the code in production often.
This summer, Google created a release of GTM Server Side Containers but having this type of container is not free. Google bill for one test container near 40$ per month, and if you need a production-ready version, prices start from 100$ per month.
This is a little bit expensive for not commercial or small projects. That’s why I started my own project that handles GTM Server Side deploying much cheaper and easier.
![](https://mysimple.name/wp-content/uploads/2020/12/Screenshot-2020-12-22-at-09.20.51-1024x551.png)
GTM Server Side allows you to hide business logic in the server code, speed up website loading, and improve user data protection by restricting access to them by third-party scripts. My service has a free plan and doesn’t require a credit card or any specific knowledge of its works instead of Google Cloud deploying. That’s why all clients like it.
Also, as I am a back-end developer, it is much easier to develop tags and provide solutions for the client in a server container instead of the web container. I already developed a few tags for the server-side container, and of course, all of them can be found on GitHub. If you have any suggestions of what else I can add or maybe what your project needs for server side analytic just write to me and I will try to help you with this.
I spend a lot of time researching and developing it, so I hope that it will have a great future because it is widespread and already has clients who use it. Wish me good luck with this project)